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Sky News Update: Sky and Social Media

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Sky news update: As social media works its way into an ever-more permanent situ, the channels of communication are opened for the public and private spheres.

Sky are one of the most dominant conglomerates in the world and the way they function in the public sphere has developed along with social media and the way of the world. While that might sound like a fleeting, vague comment the world is ever-changing and companies that remain stagnant in one phase tend to find themselves somewhat unsuccessful.

The role of social media in a world of perpetual internet connectivity is one that is particularly rife and has opened the door between the public and companies such as Sky for not just more communication but also more relevant, contemporary, influential communication. Sites such as Facebook and Twitter allow for consumers to provide instant feedback on any of the services they have received.

The joy for massive, multi-national companies such as Sky is that they are able to narrow the channels of communication so that the feedback they receive – whether it’s welcomed or not – is specific to that product or service and does not provide a general review of the company as this can be misleading and therefore damaging.

In addition to this, the other bonus includes the consumers being able to be more intimately involved with the sector that interests them the most. With Sky for example, some customers would only be interested in following the sports aspect of their business as they have exclusive rights to many of the major sporting events.

Luckily this is one of the interests that they tap into and not only can you opt to enter into conversation on, for example, Twitter with just Sky Sports you can specify even further by find Sky Sports Cricket or Football.

There are also Facebook pages for these respective interests and so the channels are even wider. The pages do not only offer a place for customers to give feedback on the services they receive or the coverage offered by Sky but they also enter into an elite circle where they become privy to specific information, breaking news stories and often competitions for the chance to win prizes tailored to your interests.

If you would be interested in finding any of these on Facebook or Twitter, the easiest thing to do is to simply search for the handle SkyF1, SkySportsCricket or SkySportsFootball. The enterprise is so large that they generally do not need to alter their name in anyway, which means they are easy to find.

Contact Sky directly to speak with a member of their customer services team and discuss the products and services they offer.

Comments (2 )

  1. Misty - Reply    May 07 ,2016  

    Money talks. If every time someone went to the store for anything, they dragged a bottle of booze to the counter and refused the ID request by saying "you keep it, I don't want it under these coodqtinns&iuot;, the vendors will raise hell with the politicians. A lot of people will have to do this, for it to work.

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